Wednesday 21 December 2011

More DIY publicity - clean messages!

In June, this blog highlighted some interesting DIY bike publicity that was literally hitting the streets in Australia, United States and elsewhere. 

Now, via those lovely people at Copenhagenize.com, comes a lovely video from Brazil that illustrates how using a simple stencil and cleaning away the dirt on a range of vehicles can leave a powerful message.

Or as the Copenhagenize website puts it: " Fantastic, simple activism from Brazil. The stencil reads, simply, "Bike - not as dirty".

Such stencils are easy and cheap to make with materials that are readily available from your lovely local craft or DIY store or even found in recycling bins!

Whether cleaning the dirt away or using temporary flour and water pastes your campaign messages can be distributed in imaginative and highly visible locations.

This stencil image was created by Manchester Friends of the Earth to help publicise Car-Free day events in September.

The next Car-Free day is on 22nd September 2012... now where did we put those stencil cutters.....

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